Noxis is a strategic marketing consulting firm.
We provide companies with the focus they need to succeed in increasingly complex and fast-paced markets.
We define winning strategies, set clear goals, and design concrete plans to achieve them.
gnosis
ancient greek word meaning knowledge
nexus
latin word meaning linkage, union
We dig deep to gain and generate knowledge that we then connect to define winning strategies and plans.
«The essence of strategy is choosing what not to do.»
Michael Porter, American academic
What we help to focus
Brand Strategy
BRAND strategy
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What should be the point of view and promise of your brand that is relevant and unique?
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What should be its essence and personality attributes that allow the brand to differentiate and connect?
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How to design a visual and verbal identity that conveys the value proposition in a unique and coherent way?
PORTFOLIO strategy and brand architecture
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What role should our product portfolio and brands play in business growth?
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How do we order and define them so that they can convey their differentiated value proposition in a way that is easy to understand?
Business Design
EXPANSION AND EXTENSION strategies
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What does your brand or organisation need to focus on to win in the coming years?
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What is the next step to continue growing: diversify, internationalize?
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What should my innovation pipeline be?
Launch of NEW BUSINESS LINES
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Do I have a coherent and winning business model?
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How can we validate a business idea beforehand before committing significant resources?
Also, we can help you to activate the defined strategies and to upgrade your teams with ad hoc trainings.
Would you like to know more about our services?
We will be happy to meet for a virtual coffee to hear your challenge and to tell you, how we can help you. No strings attached.
Some of our projects
A different kind of consulting
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Depth of substance, agility of form
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Obsessed in providing solutions
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Simplifying complexity
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We team up with humility
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We offer talent and experience
Our space for analyzing key strategic decisions made by major businesses and brands.
Octopus Energy: A pink octopus to conquer the energy market
We tend to believe that mature markets, well-established and with significant barriers to entry, are not worth entering to compete in. And this makes perfect sense. But some companies change the rules. Like Octopus Energy, which has shaken up the...
London: The city that turned its design into a brand
Today I’m not going to talk about commercial brands. I’m here to talk about another kind of brand: city brands. Few cities in the world have managed to build such a powerful identity from everyday objects as London has. Its red telephone boxes,...
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